Alakazam Magic

Against All Odds

Predicting the lottery seemed unlikely - until now!

All About Eve

A brand new take on the portable book test!


Baz Taylors Array has taken John Bannon's now classic "Play It Straight Triumph" Plot to new heights with his beautiful custom printed gaffs & incredible sleight free handling.


A major breakthrough of a classic effect that will go straight into your repertoire!

Back Off
A blend of the "All Backs" and "Triumph" routines!
Before I Forget DVD

8 fantastic effects with bonus routines -- lots of magic on 1 DVD!

BIP Book 2.0

You will be performing this almost as soon as you open the package!

Blindfold Tips DVD

The ultimate, most comprehensive guide to one of mentalism's most versatile routines.


A killer commercial effect for the close up magician!

Cataclysm: Armageddon Edition

Considered to be Brian Caswell's greatest creation!


ZERO memory work involved!

Common Scents

Some of us have it, some of us don't!

Deadly Mentalism

Ben Rayot reveals some of his most "deadly weapons".

Decisions by Mozique

A simple yet unbelievable demonstration of predicting your spectator's actions!

Dial-Abolical DVD

An unbelievable phone book mind-reading effect from Kochov!

Educating Archer DVD

You'll learn some of John's favorite routines that have made him one of the busiest magicians in the UK!

Espionage Wallet

The Espionage is a secret weapon that even James Bond would be thrilled to own. Kieron has taken elements from Peter Nardi's world famous Assassin wallet & Infinity wallet and added some incredible new features. Making The Espionage the most feature packed mentalism/magic wallet ever.

Expansion by Daniel Bryan


Fit a coin through a hole punch hole placed in a selected card - without tearing the card!

Extractor V2

Do you want to make a signed card appear impossibly in your pocket, a signed selection appear in a sealed deck of a different color - IN THE CORRECT POSITION and choose which brand of poker cards you install your gimmick into?

If you answered "Yes!" then you need the E2 in your life!

F1 Wallet: Nitro

The new F1 Nitro is a true utility wallet that is limited only by your imagination. Allowing you access to features never normally seen together in one wallet. It's so versatile that your mind will overflow when you realize the possibilities.

Faster Than a Speeding Bullet

Have you ever wanted to finish your Ambitious Card routine with a bang?

Fight Dirty: Lecture Notes

These are easy to do, high impact mentalist effects.

Garden Of The Strange

Nearly four years in the making, The Garden of the Strange is the brilliant result.

Gold Dust by Paul Gordon

37 Routines. 3 DVDs. Gaff Cards Included!

Was: $68.00
Now: $35.00
On Sale
GONE by Daniel Bryan

FREE USA SHIPPING this Holiday Season!

The perfect packet trick!

Ice Coins

A groundbreaking new generation in coin Magic has been UNLEASHED!

iChange Project

"A complete sell-out at Magic Live 2009"

Infinity Wallet

Following the worldwide success of the Stealth Assassin, we have had countless requests for a peek wallet that incorporates a good card to wallet, a peek and will fit in the back pocket. This is it!

Into the Future

Brian Caswell has done it again! Does this guy ever stop thinking up incredible plots and routines?

Killer Elite Pro

Amazingly the performer proves that the spectator's selection is the correct one!

Knock 'Em Dead 2

Anyone that owns a Peter Nardi creation will instantly know he has a knack for inventing truly commercial, straight to the point, hard hitting routines. Peter's now classic Knock'em Dead is being used by magicians all over the world. If you liked the original Knock'Em Dead, you'll love Knock'Em Dead II.

Kosher Products: Lecture Notes

More high-callibre mentalism from lading performer & creator Andy Nyman.

Last Laugh by Mark Elsdon

A brilliant new take on the Stranger Card plot!

Meet The Jack

Eight powerful mental performance pieces!


Brings a whole new level to the classic Color Changing Deck effect!


A thought of card, a random number and an impossible double revelation!

On The Mark by Mark Elsdon

Mark Elsdon's legendary any-named-card-to-wallet!

Was: $77.55
Now: $50.00
On Sale
Out of the Routine DVD

Nine routines taken directly from the award-winning repertoire of contemporary magician John van der Put.


The secrets of an underground legend revealed.

Past Midnight 3-DVD Set

Three volumes of startling, original material.

Pin by Marc Paul

A super-simple, yet brilliantly ingenious way of gaining written information. 

Pin by Marc Paul REFILL

50 refill cards for Marc Paul's Pin.

Plunge Of Death DVD

Practical, professional routines that fit into any magic or mentalism show, regardless of your style of presentation.

Project X

"Somehow you thought of the Four of Spades! The only card that wasn't there!!"

Proteus by Phedon Bilek


If mind reading existed, it would look like this!


Anyone that follows Peters work will understand his knack for creating hard-hitting magic and Mentalism. Random is a plot Peter has been working on for a while and now it can be yours!

Rhapsodies in Silver & Other Mysteries 4-DVD Set

Enter a world of elegance and sophistication...

Rhine's Revenge by Clint Barron

A stunning ESP effect!

Was: $28.99
Now: $19.95
On Sale
Rubik Remembered DVD

Imagine being able to solve a Rubik's Cube from memory, blind-folded, in less than 2 minutes.

Runaway Joker

Commercial, Easy to Perform, Eye-Popping

Was: $22.75
Now: $15.00
On Sale
Screen Test: Pocket Edition

The highly demanded pocket size!

$19.95 - $48.00
Sharpie Through Card

Peter Nardi has created an up to date version of Rob Bromley's classic Cigarette Through Card effect., making it an effect that every magician should own and perform!

Short, Punchy, & Mental: Lecture Notes

These are Andy's first set of notes and are packed full of strong, easy to do mentalism tricks.

Simplex Monte

 A new take on the classic hustle from the razor sharp minds at Alakazam Magic.

Was: $28.99
Now: $15.00
On Sale
Skin DVD

Psychological strategy and design for the coin bend

Skullduggery DVD

The first time Luke has allowed any of his work to appear on film!

Smudged by John Horn & Alakazam


The most visual Sharpie revelation ever.

Spectrum by Wayne Dobson

Wayne Dobson has created a colour changing back packet effect that's ideal for any close up performing situation.

Was: $23.50
Now: $19.99
On Sale
Squash! DVD

Perform it in almost any situation and leave your spectators with a unique souvenir.

Still Fancy A Pot Of Jam? DVD

It's now time to take your performance to the next level.

Sub Zero

The name says it all. Sub Zero is way beyond cool!!!!

Symbol by Steve Cook

A super slick ESP prediction!

Taylor Made Book Test

Finally a book test that you can perform with almost ANY book.

The 4th Key

A brand new book test that is fun, practical and fits in your pocket!

The Business

An ingenious method built into a normal looking business card case!

The Butterfly Effect by Peter Nardi

A self-working magician fooler!

The Fifth Card

This is a really commercial effect. It's easy to do, has an instant reset and a great mental presentation.

The Ghost by Paul Nardini

Your spectator is handed a single Business card and a pen. They draw any image on the card and seal it into an envelope. They keep hold of the envelope at all times. You now start to read their mind and duplicate the drawing!

The Hidden

The performer offers to demonstrate how he became so dexterous as a magician by revealing an exercise called "Dead Cutting".

The Larry Lock

The best combination lock effect!

Was: $130.00
Now: $65.00
On Sale
The Manchurian Approach DVD

A complete course in Hypnotism for Magicians & Mentalists

The Session 2007 DVD

Close-up Magicians from around the world came together for a gathering like no other...

The Stealth Case


Totally innocent in appearance, flawless in execution. 

Til Death Do Us Part

It is simply an incredible story with an absolutely inexplicable ending.

Time Zone
A Three phased mental routine.
Transcendence by Peter Pellikaan

The most magical change of four cards you have ever seen!

Trick Cyclist

An incredible, easy to do, multiple selection routine with an incredible, NO PALM, signed card to pocket ending!

Trilogy: Bicycles

3 Times The Effect 100 Times The Impact

Trilogy: Extreme

Trilogy is back and better than ever!

Triple Impact

Totally blow your spectators away with an impossible triple prediction.

Urban DVD

It's time to hit the street...

V Deck - Blue

"When I created the V-Deck, I wanted to develop a routine that gave the spectator the feeling of actually pinpointing the moment the magic happened." -Peter Nardi


Imagine a signed playing card transforming quarter-by-quarter into a completely different card.

Whacked Book Test

Whacked By Mark Elsdon is a book-test for the working performer

Z-6: Book

This booklet includes six fantastic routines hatched from Wayne Dobson's slightly Z wallet obsessed brain.


A very direct and commercial ESP test.